This is a positive step forward in reducing its water usage by Levis but the biggest part of water usage in the Lifecycle of a pair of Levis is still home laundering by consumers after purchasing. You actually don't have to wash your jeans that often if you spot clean them as needed and once in a while just put them on, sit down in a tub of water for a few minutes than hang them up to dry. They will fit perfectly and be clean again. 

 

Sponsored Infographic: Saving Water with Style - Lifestyle - GOOD

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